Product Marketing Manager
- LocationLOC3460: 6F-15F, Building A, New Bund World Trade Center(1), No.4, Lane 255 Dongyu Rd, Pudong District, Shanghai, China
- Work typeOn-site
- EmploymentFull-time
- Posted30 October 2026
- SourceCarrier's careers page (Workday)
- Last checked3 h ago on Carrier's careers page
About the role
Build a career with confidence
Carrier Global Corporation, global leader in intelligent climate and energy solutions is committed to creating solutions that matter for people and our planet for generations to come. From the beginning, we've led in inventing new technologies and entirely new industries. Today, we continue to lead because we have a world-class, diverse workforce that puts the customer at the center of everything we do.
Role Responsibilities:
Product Strategy & Portfolio Management
- Define and execute the AME Air-Cooled chiller/ Heat pump product strategy.
- Develop 3-5 year product roadmaps aligned with regional business goals.
- Manage product lifecycle from concept through launch, sustainment, and obsolescence.
- Drive portfolio optimization based on market needs, profitability, and competitive positioning.
- Develop business cases for new product investments and localization initiatives.
- Collaborate with zones product marketing to identify and share best practices across zones.
- Develop sales and marketing tools that assist the field sales force in their selling efforts of this product line
Market & Competitive Intelligence
- Monitor market trends across Asia, Middle East, Africa, and emerging markets.
- Track competitors across the region.
- Analyze market share, pricing trends, and technology developments.
- Identify opportunities in sustainability, low-GWP refrigerants, and data center cooling applications.
Voice of Customer (VOC)
- Engage with Zones Product marketing and collect market requirement from customers, consultants, contractors etc..
- Translate customer needs into product specifications and development priorities.
- Support major customer projects and strategic bids.
- Lead VOC workshops and customer advisory boards.
Product Development
- Partner with engineering teams to define product requirements documents (PRD).
- Guide development of next-generation air-cooled chiller/ Heat Pump platforms.
- Support selection of compressors, heat exchangers, controls, VFDs, fans, and refrigerants.
- Ensure compliance with Zonal, Regional and global standards.
Commercial Support
- Support regional sales teams with product positioning and value propositions.
- Develop launch packages, marketing content, and sales tools.
- Provide technical and commercial guidance for strategic projects.
- Support pricing strategy and profitability improvement initiatives.
Regulatory & Sustainability Leadership
- Monitor Regional and Zonal regulations affecting HVAC products.
- Lead low-GWP refrigerant transition strategies.
- Support compliance with:
- GB
- AHRI
- CE
- GCC
- SASO
- MEPS
- Local efficiency regulations
Manufacturing & Localization
- Partner with operations and sourcing teams to improve cost competitiveness.
- Support localization of key components and manufacturing activities.
- Drive value engineering and product cost reduction initiatives.
- Participate in supplier evaluations and technology reviews.
Role Purpose:
- Product Roadmap
- Annual Product Growth Plan
- Business Cases for New Product Development
- Competitive Benchmark Reports
- Voice of Customer Summaries
- Product Requirements Documents
- Product Launch Plans
- Pricing and Profitability Analysis
- Market Share Tracking Reports
Minimum Requirements:
- Education
- Bachelor's degree in Mechanical Engineering, HVAC Engineering, or related field.
- MBA preferred.
- Experience
- 8-15 years of HVAC industry experience.
- Minimum 5 years in product management, application engineering, or marketing.
- Strong experience with air-cooled chillers/ Heat pump and cooling technologies.
- Knowledge of commercial HVAC markets across Asia and the Middle East.
- Technical Knowledge
- Air-cooled screw and centrifugal chillers.
- Refrigerants (R-134a, R-513A, R-1234ze(E),R-290, R410a, R-32, R454b, R454C).
- Compressor technologies.
- Controls and BMS integration.
- Data center cooling applications.
- Energy efficiency standards and certifications
Our commitment to you
Our greatest assets are the expertise, creativity and passion of our employees. We strive to provide a great place to work that attracts, develops and retains the best talent, promotes employee engagement, fosters teamwork and ultimately drives innovation for the benefit of our customers. We strive to create an environment where you feel that you belong, with diversity and inclusion as the engine to growth and innovation. We develop and deploy best-in-class programs and practices, providing enriching career opportunities, listening to employee feedback and always challenging ourselves to do better. This is The Carrier Way .
Join us and make a difference.
Apply Now!
Carrier is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
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