Assistant Vice President - Marketing - Gold Loan - Mumbai - Lodha (I-Think Techno Campus) - 2nd Floor - MM
- LocationIndia
- Work typeOn-site
- EmploymentFull-time
- Posted27 October 2026
- SourceTata Capital's careers page (Oracle Recruiting)
Live checkFirst seen 7 days ago; still listed on Tata Capital's careers page 2 days ago.
Moves fastWhen Tata Capital takes a role down early, it is usually about 4 days after posting. Apply soon.
At a glance
- Experience8+ years
- EducationMaster's degree
Read from the ad by RoleFinder, with rules and an AI reading; the description is the source.
About the role
Job Description: AVP – Marketing – Gold Loan
Role Purpose
The AVP-Marketing holds ultimate responsibility for the organization’s marketing activities and oversees the development and delivery of a fully integrated marketing strategy for the brand and business.
Key Responsibilities
- Development and implementation of the Brand Strategy towards brand building and awareness within the target group and industry.
- Developing the marketing strategy for new and existing products.
- Overseeing implementation of the marketing strategy – including campaigns, events, digital marketing and PR.
- Working closely with the company’s various functional heads; enabling them to meet their commercial objectives by providing them with appropriate communication and creative strategy, material/collaterals and presentations.
- Ensure that all marketing communications reflect the brand’s values and are aligned with the company’s vision.
- Guiding the day-to-day activities of the marketing team.
- Ensuring that the marketing and brand objectives are implemented by the marketing team.
- Developing corporate communication for the organization with respect to both internal and external audience/customers.
- Drive customer acquisition and retention strategies and leverage data analytics to optimize marketing efforts.
- Felicitating continues market research and analysis of competitive environment and consumer trends.
- Manage the marketing budget, ensuring efficient allocation of resources to maximize impact.
- Manage, mentor, and develop a team of marketing professionals, fostering a high-performance culture.
Qualifications & Experience
- Minimum Degree: MBA/PGDM - Marketing
- Minimum Years/type of experience: Minimum 8 years of experience
Leadership Competencies:
- Ownership
- Boundaryless Behaviour
- Customer Focus
Functional Competencies
Customer Research Insight, Data Analytics, Campaign Management
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