Group Head - Digital Planning

Job Description:

- Develop and execute strategic business plans to drive growth and retention for key clients.

- Lead media planning across both  digital channels , ensuring integration and coherence with the overall media strategy.

- Foster strong client relationships, understanding their unique needs, and providing tailored solutions to meet their objectives.

- Manage and mentor business teams, encouraging collaboration and high performance.

- Work closely with cross-functional teams, including buying, operations, finance, strategy, and analytics, to deliver comprehensive services.

- Craft compelling narratives and presentations to effectively communicate strategies and results to clients and stakeholders.

- Lead new business pitches, driving the process in partnership with the management team and other departments.

- Monitor industry trends and competitor activities to proactively adjust strategies and maintain a competitive edge.

Key Skills Required:

- Work Experience: 6+ years and above i n media planning in an agency or on the marketing side of a large advertiser.

- Strong track record of media planning across both offline (preferred) and digital platforms.

- Comprehensive knowledge of the media landscape and the ability to leverage this in strategic planning.

- Demonstrated ability to manage and grow client relationships.

- Experience leading and developing diverse business teams.

- Excellent communication and presentation skills, with a knack for storytelling and creating persuasive presentation decks.

- You’re technically focused and have had exposure to media tools, consumer panels & systems

- Exposure to tools and platforms such as Comscore , GWI, IRS, DV360, Facebook Business Manager, Google AdWords , Meta Ads, Search Ads 360, Google Analytics, Amazon, LinkedIn and Ad Verification Tools.

- Experience across  OTT, Display and Biddable Media.

- You possess an ability to analyse data and articulate recommendations based on your findings to your team members and leaders

- You can be innovative and creative, flexible with your thinking and adaptable to changing situations

- You’re a big picture thinker! Growth and professional development are important to you and your career.

Location:
Gurugram
Brand:
Dentsu X
Time Type:
Full time
Contract Type:
Permanent