Key Account Manager - Delhi

JOB DESCRIPTION:
Responsible for smooth operations/execution in the account and also responsible for customer management, sales growth & market share of for the account.

MAIN RESPONSIBILITIES

- Assists the NAC in firming up the Monthly forecasts and number with Internal Customer Marketing & Supply Chain.

- Assists the NAC in meeting the monthly / annual sales number and in preparing Review material for the account every week and every meeting with account and internally.

- Responsible for Implementation of Strategic Initiatives in JBP Accounts.

- Coordinates with the accounts and gets details of store openings, thereby tracking organic growth.

- Negotiates Promotions/Activations with buyers of chains

- Coordinates with Internal Team (Marketing, CMM, Supply Chain, Ethical team etc.) for ensuring are on time for promotions, stocks, events, driving offtakes, etc.

- Tracks POS data for accounts location wise (Micro marketing opportunities) and scans for opportunities and gets the same across to Customer Marketing for promo planning.

- Tracks & provides commentary (both internally & to the customer) on special events like new item launch.

- Promotional evaluation, customer point of sale information analysis and tracking of key initiatives in the ACCOUNT.

- Utilize P.O.S. shipment data and standard reference material to assist in the preparation of Customer presentations.

- Leverage his understanding of the retailers / customers and their ways of working would be critical to drive Customer/Shopper Delight.

- Liaise with the buyers/merchandising managers to negotiate promotions to be run in the account nationally/Regionally.

- Drive the ANI Customer Marketing agenda in the account and thereby gain more share of shelf for ANI.

- Use the POS data mining tools; look for opportunities for our categories/brand at a city level, and share the same with customer marketing teams so that appropriate plans can be made.

- Understand the interplay between the various investment and profit drivers and manage them.

- Coordinate with the front end execution teams of the RM’s, KDM, KDE’s, RCMM team & also coordinate with 3P NA & Merchandisers etc.

- Work in tandem with Brand and Customer Marketing to build plans for categories (wherever there are market share issues) and execute them.

-  Innovate in the areas of POSM, Promos, Merchandising, Promotion, Customer satisfaction, Differentiated Instore Shopper Engagement through Nutrition Advisors, & ways of working in his/her day to day job.

QUALIFICATIONS
Graduate in science / MBA would be a plus

Experience/Background

- 5 plus experience.

- Experience at a zonal / branch / region level in a FMCG company with sufficient knowledge and understanding about Sales systems and processes

- Should be an MBA from a premier institute with upto 8-10 yrs experience in sales in a MNC FMCG or with a top Indian FMCG

- Ability to design ways of working for the account, by sharing the same with the backend MT Customer Marketing Team so as to cater to specific needs of his customer

- Along with the CMM can have ability to explore custom branding options in various stores so as to increase the impact of our presence in the store

- Should have ability to plan account specific (anniversary & store opening) plans and execute is in store in the area of promotions

- Should have qualities like team coordination, analytical ability and networking skills

The base pay for this position is
N/A In specific locations, the pay range may vary from the range posted.

JOB FAMILY:
Sales Force
DIVISION:
ANI International Nutrition
LOCATION:
INDIA > DELHI > DELHI : Remote
ADDITIONAL LOCATIONS:

WORK SHIFT:
Standard
TRAVEL:
Yes, 75 % of the Time
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Continuous standing for prolonged periods (more than 2 consecutive hours in an 8 hour day)