Performance Lead

Job Description:

- Deep expertise in at least one paid media channel — Search, Shopping, Programmatic, or Marketplace Ads — with the ability to guide strategy and review execution across all.

- Experience managing campaigns on Flipkart Ads, Amazon Sponsored Ads, or similar marketplace advertising platforms is a strong differentiator and highly preferred.

- Proficiency with tools like Google Ads, Meta Ads Manager, Google Analytics 4 — and comfort with marketplace-specific tools (Helium 10, Amazon Pi, or Flipkart's own campaign manager).

- Proven ability to manage a team of 5–10 people — Pod Leads, Executives, and Analysts — and hold them to outcomes.

- Strong analytical mindset: comfortable building performance narratives from data, not just pulling dashboards.

- Clear, confident communicator — with clients in Business Reviews and with leadership in programme updates.

- Strong project management instincts: you can track multiple workstreams, spot risk early, and drive resolution without waiting to be told.

What Sets You Apart

- You have run end-to-end marketplace advertising — from seller onboarding through campaign activation and performance review.

- You have managed large advertising spends (₹1 Cr+ per month) and know how to keep pacing, quality, and ROI in balance simultaneously.

- You have built programmes or processes from scratch — scrums, reviews, SOPs — not just inherited them.

- You think in seller outcomes, not just campaign metrics. You know that a healthy seller business drives healthy ad spend.

- You are comfortable being the "accountability anchor" — the person the team comes to when things are stuck, and the person leadership comes to when they need a clear picture.

Education
Qualification
Field
Requirement
Bachelor's Degree
Any discipline
Required
MBA / PGDM
Marketing, Digital, or Business
Preferred
Executive Education
Digital Marketing, Marketplace, or Analytics
Advantageous

Certifications
Marketplace & Retail Media
Certification
Issuing Body
Status
Flipkart, Amazon, Myntra Ads Certification
Flipkart
Preferred
Amazon DSP Certification
Amazon
Preferred
Walmart Connect Certification
Walmart / PhonePe
Advantageous

Digital Advertising
Certification
Issuing Body
Status
Google Search Advertising
Google Skillshop
Required
Google Shopping Advertising
Google Skillshop
Required
Google Display & Video 360
Google Skillshop
Preferred
Meta Blueprint — Media Buying
Meta
Preferred

Data & Analytics
Certification
Issuing Body
Status
Google Analytics 4 (GA4)
Google Skillshop
Required
Looker Studio / Data Studio
Google
Preferred
Advanced Excel / Google Sheets
Microsoft / Google
Preferred

Strategy & Programme Management
Certification
Issuing Body
Status
Google AI Essentials
Google
Preferred
Project Management (PMP / PRINCE2)
PMI / Axelos
Advantageous
LinkedIn Marketing Labs
LinkedIn
Advantageous

Location:
Bangalore
Brand:
Dwa
Time Type:
Full time
Contract Type:
Permanent