Sr/ Brand Manager - Renal

Job Description Summary
Sr/Brand Manager - Renal
Location : Taipei

#LI-Hybrid

Want to bring a new medicine to market and see the difference it makes for patients? Join Novartis as a Brand Manager. Our purpose is to reimagine medicine to improve and extend people's lives. You'll get the scope to own a launch, real visibility with regional teams, and a culture that supports curiosity and growth.

Job Description
Major Accountabilities:

- Lead brand strategy and launch planning as part of the Integrated Brand and Launch Teams.

- Carry out, track and analyse tactical plans that drive brand growth and market share.

- Develop promotional activities that follow internal SOPs and the Code of Conduct.

- Manage brand budgets, forecasts and the marketing mix to make sure spending pays off.

- Gather market and customer insights to find new opportunities.

- Work with Medical colleagues to identify key centres, KOLs and patient needs in your territory.

- Make sure all safety and regulatory communications to healthcare professionals are compliant.

Requirements:

- At least 5 years of brand management experience in pharma industry

- New product launch experience, with strong launch skills and demonstrated track record in launch

- Renal, Specialty,or rare disease experience a plus

- Proven leadership skills, with experience coaching and motivating a team

- Proven exceptional external customer focus and building strong relationship with KOLs.

- Ability to bring strategy to life through execution.

- Proven ability to work cross-functionally.

Skills Desired
Asset Management, Change Agility, Commercial Excellence, Cross-Functional Collaboration, Customer-Oriented, Digital Marketing, Healthcare Industry, Influencing Skills, Marketing Strategies, Negotiation, Operational Excellence, Product Lifecycle Management (PLM), Product Marketing, Product Strategies, Stakeholder Engagement, Stakeholder Management, Strategic Alliances, Therapeutic Knowledge